Role
Senior User Experience Designer
Client
Smart Pest Prevention offers a variety of high-tech, non-toxic pest prevention treatments in Hawaii since 2013.
Goal
Smart Pest needed to improve its website’s ability to track visitors and better capitalize on inquiries.
Studio
Completed in collaboration with the studio, Scout Digital.
To get into the client’s mindset:
I built an Information Architecture, diving deep into their current content strategy to grasp the nuances of their business. Then, I refined the strategy to provide users with a clearer direction.
Based on the client’s needs and extensive research into layout builders, I identified Elementor as the builder to move forward with.
From there, I designed and built a first round to be reviewed by the client and when they were pleased, I completed the build, tested functionality, and launched the site.
