SEVENTH GENERATION

Role

Senior Digital Designer, Art Direction

Client

Seventh Generation

Goal

We needed to streamline our design process for quick turn, always-on content that often came with very short lead times.

The templates remained in use for long after their initial creation, leaving a lasting impact on the design team’s workflow. By continuing to streamline the process, they ensured efficiency and consistency.

To support an always-on social media strategy, I developed a set of flexible, on-brand templates that allowed for quick and efficient content creation. These templates provided a cohesive look across campaigns while enabling the team to produce high-quality visuals with speed and ease